Posts Tagged "Leading Brands"

Email Gallery Design of the Week

Posted in B2C, Discounts, Email Design of the Week Award, Retail

April 16th, 2012

GAP wins the InboxVision Email Gallery Design of the Week Award

This GAP email is a great example of how to promote your business using a simple, very direct discount approach. This strategy is best applied to top brands with an existing, strong brand recognition. Their subject line is: “40% off everything + voucher!”. Why not submit one of your own email designs to info@InboxVision.com – be heard and join the InboxVision community! I selected the GAP email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Easter email design ideas for Leisure brands

Posted in B2C, Easter, Email Gallery, Retail

March 28th, 2012

How to design a great Easter Email campaign for the Leisure market

Easter is almost here, so I’ve chosen a sample of Easter-related emails from the Leisure market, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Gallery Design of the Month – Feb

Posted in Automotive, B2C, Email Design of the Month Award

March 9th, 2012

MINI get “straight to the point”

I chose this MINI email because of its simplicity in quickly getting to the point. The content of the email is an excellent example of a clear and direct call-to-action “Build your own MINI”. The subject line was: “Welcome to MINIUSA.com”. Why not submit one of your own email designs to info@InboxVision.com – be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected this email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs. Read the rest of this entry »

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How to do an Easter Retail Email well

Posted in B2C, Easter, Retail

March 7th, 2012

Be inspired by my choice of the latest Easter Retail email designs

Easter is almost here, so I’ve chosen a small sample of emails to show how to do it well. I selected them from the InboxVision “be inspired” Email Gallery, a small extract from the Email Intelligence database of over a million promotional email designs.

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Easter email design ideas – hotel brands

Posted in B2C, Easter, Tourism & Leisure, Travel

February 20th, 2012

Be inspired by my choice of the latest Easter emails

I’ve chosen a small sample of emails from the hotel market, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Easter email design ideas for travel brands

Posted in B2C, Email Gallery, Travel

February 16th, 2012

Be inspired by my choice of the latest Easter emails from travel brands

Easter is almost here, so I’ve chosen a small sample of travel emails, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Valentines Day supermarket email designs

Posted in B2C, Retail, Valentines Day

February 14th, 2012

Be inspired by my choice of the latest Valentines emails from UK supermarkets

Valentines Day is here, so I’ve chosen a small sample of emails from UK supermarkets, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Design of the Day – Friday

Posted in B2C, Discounts, Email Design of the Day Award, Promotions & Offers, Retail, Sales

January 6th, 2012

Spring has sprung in the world of email marketing

Today’s email from GAP is a great example of how to be the first to take advantage of the next seasonal sales cycle. Their subject line is good – it contains a compelling Call-to-Action: “Spring’s NEW look for Kids and Baby + Further Reductions”. I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates. Read the rest of this entry »

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Email Design of the Day – Wednesday

Posted in B2C, Christmas, Discounts, Email Design of the Day Award, Free Shipping, Retail

November 30th, 2011

Sensual emails can be both sensible and sexy

If your products are in any way sensual, such as lingerie, then the challenge is to make the email look professional and sexy, but not tacky. Too many lingerie companies try to “sex-up” their emails to appeal to male readers. This is a mistake as lingerie emails need to appeal to both men and women. The email below is from Victoria’s Secret and it has achieved the right balance between being sensual and sexy without deliberatelyusing a “Page 3 pin-up” image.

Here’s their full subject line: “Last Weekend! Free Secret Reward Card. Plus, Free Shipping & $25 Off. Details Inside“. I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates.

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Email Design of the Day – Cyber Monday

Posted in B2C, Cyber Monday, Discounts, Email Design of the Day Award, Retail, Sales

November 28th, 2011

How to keep cool on Cyber Monday

I think the image in this Giorgini Brutini email is really cool – I especially like the way the dude is looking at the email’s main offer.” Here’s their full subject line, which matches the main image: “Cyber Monday has begun, 25% off our collection of featured shoes“.

I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional emails & newsletter templates.

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