Email Gallery Design of the Week

Noble House Hotels & Resorts wins the InboxVision Email Gallery Design of the Week Award

This email from Noble House Hotels & Resorts mixes great imagery with enticing copy to persuade you to go to the Riviera Palm Springs Resort.

Here are 3 reasons Noble House Hotels & Resorts’ email has made this week’s winner:

1#. “Enticing Copy:” The copy at the top of the email describes the look and feel of the place with the use of engaging verbs such as ‘Indulge’,  ‘Lounge’ and ‘Refreshed’ helps make you feel like this resort is Heaven on Earth and adjectives like ‘Sexiest’ describing the look of the Riviera Resort. This easily succeeds in drawing you in to the resort on offer.

2#. “Placement of the Call-to-Action:” Their lying at the end of the copy is a Call-to-Action with the words ‘INDULGE NOW’ which has been put in upper case for emphasis and is begging to be clicked after reading the copy above.

3#. “Great imagery:” After the Call-to-Action we have a lovely picture of the resort. If you hadn’t already clicked, you will now after seeing what the resort looks like. The image has a great feel to it with the blue and purple coloured tones in the sky, the great mountain backdrop and the lit-up pool leaves this resort just so inviting.

In conclusion, using the right words, with the right placement of your Call-to-Action and great images to top it all off, will make you emails stand out from the rest!

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View the full email details here Company Name: Noble House Hotels & Resorts Subject Line: Sexy Summer Nights – Complimentary Cocktails and Breakfast

 

Highly Commended
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This Olympic themed email from Crabtree & Evelyn has a great email design. The 3 products at the top have been assembled like they are on medal podiums at the Olympics. ‘Go for gold’ suggests that these are great offers and are worthy of a gold medal.	Kelloggs use video case studies in this email to show how Team Kellogg’s athletes have become who they are today which engages better than text. At the bottom of the email is a 1-5 rating asking if the email was relevant which is a cool way of gathering feedback from your subscribers.
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Using a nice illustration on this email has provided readers with a way of seeing the products in action. This gives the reader a strong indication of whether these products are right for them which could gather potential customers.	What we like about this email is it cuts out the fuss trying to find the right size of clothing. This handy box has individual links for people of all sizes to click through and filter by size. The stitch design is also very nice and coincides with their website.

Check out previous Email Gallery Designs of the Week
Email of the Week July 9-13	Email of the Week July 2-6	Email of the Week June 25-29	Email of the Week June 9-14	Email of the Week June 4-8

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