With the Summer holidays fast approaching it is a good idea to start drawing out plans for your email newsletters for when the students go back to School, College or University. In this post we are going look at the best emails from our Back to School gallery to see how emails progress as a student gets older and we will look at the key elements to add for each of the different stages of education.
Here we have selected a sample of our Back to School emails which can be found in our Back to School gallery.
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From this selection of emails it is clear to see that the products on offer change depending on age. Emails that are offering back to school deals are designed in a more playful manner with more focus on illustrations. The chalkboard effect is particularly popular when it comes to designing back to school emails, although we’d recommend maybe thinking of something a little less obvious to surprise your readers and stand out. The main products on offer in back to school emails are the general lunchbox, backpack, stationery etc.
When it comes to back to college emails, the designs are still playful, but take on a slightly more formal look, expressing the benefits of the product as essential for study in the copy. The products on offer here are mostly electronics such as smart phones and tablets, depicting a modern “techy” lifestyle.
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Getting your emails right can be tricky, but with the right business email intelligence, you can find some much needed inspiration. See our “be inspired” Email Gallery, or alternatively get a better insight with a trial to access the InboxVision Email Intelligence database of a million promotional email designs.
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