Archive for February, 2012

The science of social and email timing

Posted in B2B, B2C, Email Marketing Intelligence, Infographics

February 28th, 2012

How to get the best results by getting the timing right

My latest post in this new series of “infographics” blogs covers social media and email timing statistics and best practice advice. You may also want to get some in-depth email marketing intelligence, so have a look at InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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5 excellent reasons why email works

Posted in B2B, B2C, Email Marketing Intelligence, Infographics

February 27th, 2012

This infographic proves that email marketing still works!

Here’s the latest post in my new series of “infographics” blogs, covering email marketing statistics and email best practice. This infographic will have hopefully whetted your appetite, so have a look at InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Gallery Design of the Week

Posted in Automotive, B2C, Email Design of the Week Award

February 24th, 2012

Mini wins the InboxVision Email Gallery Design of the Week Award

This Mini email is very effective with its uncluttered design and striking image. The subject line is: “Welcome to MINIUSA.com”. Why not submit one of your own email designs to info@InboxVision.com – be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the Mini email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Is email marketing dead?

Posted in B2B, B2C, Email Marketing Intelligence, Infographics

February 23rd, 2012

Get some email marketing intelligence – email is certainly is not dead!

Welcome to my new series of “infographics” blogs, covering email marketing statistics and email best practice. Having read the blog and whetted your appetite, you may then want to get some email design inspiration - have a look at InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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How to do a “Welcome” email “Well” – pt 3

Posted in B2B, B2C, Discounts, Email Gallery, Promotions & Offers, Welcome / Thank You

February 21st, 2012

Take advantage of your Welcome emails

When a new prospect subscribes to receive your emails or when a new customer places an order, at this moment in time, there is a short-lived “feel-good” factor when they will be willing to place a further order or provide more information about themselves. I’ve picked some more of the best “Welcome” emails from 2011 to demonstrate how to do it well. I selected the emails from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Easter email design ideas – hotel brands

Posted in B2C, Easter, Tourism & Leisure, Travel

February 20th, 2012

Be inspired by my choice of the latest Easter emails

I’ve chosen a small sample of emails from the hotel market, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Promote your Social Media using email

Posted in B2B, B2C, Email Gallery, Social Media

February 17th, 2012

Get sociable in your email marketing

I’ve picked some of the best emails from a number of companies, demonstrating how to promote social media pages effectively. The examples are from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Easter email design ideas for travel brands

Posted in B2C, Email Gallery, Travel

February 16th, 2012

Be inspired by my choice of the latest Easter emails from travel brands

Easter is almost here, so I’ve chosen a small sample of travel emails, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Use email marketing intelligence – animate

Posted in B2C, Email Marketing Intelligence, Promotions & Offers, Video / Gif

February 15th, 2012

Keep up with the latest email trend – animated emails

This J. Jill Group email combines a compelling subject line with an animated gif – their subject line is: “Welcome to our brand new denim shop. Take 20% off while you’re there”. The use of embedded animated gifs (and video links) is the latest email trend.

Why not submit one of your own email designs to info@InboxVision.com – be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the J. Jill Group email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Valentines Day supermarket email designs

Posted in B2C, Retail, Valentines Day

February 14th, 2012

Be inspired by my choice of the latest Valentines emails from UK supermarkets

Valentines Day is here, so I’ve chosen a small sample of emails from UK supermarkets, selected from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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