Archive for December, 2011

Email Design of the Week Award

Posted in B2C, Email Design of the Week Award, Retail, Tourism & Leisure, Travel

December 30th, 2011

Virgin wins the be inspired InboxVision Email Design of the Week Award!

The Virgin email is eye-catching, combining a good subject line with a simple yet stylish design. The subject line is: “Important information from Virgin Holidays Cruises”.

Why not submit one of your own email designs to info@InboxVision.com - be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the Virgin email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Design of the Quarter Award

Posted in B2C, Email Design of the Quarter Award, Insurance, Retail

December 29th, 2011

Allianz PetPlan wins the InboxVision Email Design of the Quarter Award!

The Allianz email is well-thought-out, combining a compelling subject line with a simple yet stylish design. The subject line is: “4 Great Reasons to Insure with Petplan” - Allianz are worthy Award Winners.

Why not submit one of your own email designs to info@InboxVision.com - be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the Allianz email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Gallery Design of the Month – Dec

Posted in B2C, Email Design of the Month Award, Not-for-Profit, Pet Products, Retail

December 27th, 2011

IAMS wins the InboxVision Email Design of the Month Award!

The IAMS email cleverly combines a charitable element with their pet food, all within a simple yet stylish design. The subject line is: “Help Iams donate pet food this holiday season”. Why not submit one of your own email designs to info@InboxVision.com - be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the IAMS email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Design of the Day – Friday

Posted in Artistic / Bizarre, B2C, Christmas, Email Design of the Day Award, Retail, Sales

December 23rd, 2011

We leave you with our Favourite Boxing Day Sales Promotion from  2011: Harvey Nichols

Today’s email from Harvey Nichols is a great example of how to make an email eye-catching. Their subject line is also good – it contains a compelling Call-to-Action: “The Harvey Nichols Knightsbridge Sale starts Boxing Day. Save 50 – 70% off Fashion”. I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates. Read the rest of this entry »

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Email Design of the Week Award

Posted in Automotive, B2B, B2C, Christmas, Email Design of the Week Award, Prize Draws

December 22nd, 2011

BMW wins the InboxVision Email Design of the Week Award!

The BMW email has a simple yet stylish design. The subject line is: “Happy Holidays from BMW”. Why not submit one of your own email designs to info@InboxVision.com - be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the BMW email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs. Read the rest of this entry »

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Email Design of the Day – Wednesday

Posted in B2B, Email Design of the Day Award, Newsletters, Software, Technology

December 21st, 2011

Email newsletters can be dreadfully dull – you must avoid this trap

Today’s email from File Maker Inc is a good example of how to make a newsletter format eye-catching and easy-to-read. Most email newsletters use a truly awful rigid and boring design. File Maker Inc have avoided the design trap, but their subject line is disappointing: FileMaker eNews December 2011 (UK Edition)”. I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates. Read the rest of this entry »

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Try out a Postcard email design

Posted in B2C, Christmas, Humour, Postcards, Retail

December 20th, 2011

Sometimes it’s good to be short

If your message is concise, then try out a “postcard-style” email design. I’ve chosen an email from O2 to illustrate the effectiveness of a well-designed postcard email. Here’s their subject line: “Jason, pump up your Christmas party with our festive tips”. I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates.

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Email Design of the Day – Monday

Posted in Automotive, B2B, B2C, Email Design of the Day Award, Prize Draws

December 19th, 2011

Simple and stylish versus bold and brassy

I’ve chosen today’s email from BMW because their very simple design has caught my eye – you don’t always need bright colours to get your emails noticed. Sometimes less is more. The subject line is poor though: “Happy Holidays from BMW” If your subject lines aren’t compelling, then you’re simply chucking your marketing budget away.

I selected the BMW email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates.

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Email Design of the Week Award

Posted in B2B, B2C, Email Design of the Week Award, Not-for-Profit

December 16th, 2011

IAMS wins the be inspired InboxVision Email Design of the Week Award!

The IAMS email is humorous, combining a compelling subject line with a simple yet stylish design. The subject line is: “Help Iams donate pet food this holiday season” - IAMS are worthy Award Winners.

Why not submit one of your own email designs to info@InboxVision.com - be heard and join the InboxVision community – make sure you vote on this week’s email examples! I selected the IAMS email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs.

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Email Design of the Day – Friday

Posted in B2C, Christmas, Email Design of the Day Award, Pet Products

December 16th, 2011

Christmas applies to pets as well!

Today’s email from IAMS ticks lots of best practice email design boxes. Their subject line is clever in that it links pet food with a seasonal, charitable message: “Help Iams donate pet food this holiday season”.

I selected the email from InboxVision’s “be inspired” Email Gallery, a small extract from their Email Intelligence database of a million promotional email designs & newsletter templates. Read the rest of this entry »

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